Hello

I am a Sr. UX Designer and a former fashion creative who loves contemporary lifestyle, simplicity, and timeless design. Committed to delivering premium quality, harnessing the power of exceptional design and its ability to reduce complexity, spark innovation, inspire, and drive results. 

Since I started my own brand, designing and sewing clothes during my college years, I’ve been passionate about creating concepts that are thoughtfully designed, coordinated, and well-made. I have always been interested in the quality of the product - it is the process of making the design come alive, making it function, and also look good that creates desire in the customers - that inspires me. 

As a senior designer committed to my craft, with over 10 years in the fashion industry and more than 5 years in UX design, I continue to deliver the same commitment to aesthetically pleasing and functional connections between users and products, with a priority focus on the end users.

I value love, nature, friendship, and simple things in life, and have learned to appreciate good work/life balance, yoga and a lovely cup of tea!

Find me on Instagram